Top 5 Fashion Games Performance in Nigeria Q1 2022

The top five fashion games in Nigeria for Q1 2022 have shown varied performance metrics, according to Sensor Tower data. Here's a closer look at the trends in weekly downloads, revenue, and active users for these popular apps.

Hair Challenge experienced fluctuations in weekly downloads, peaking at around 6.5K in the last week of December and dropping to about 2.2K by late March. Revenue saw a minor peak of $18 in mid-February, while the active user count steadily declined from approximately 22.8K to 17.4K over the quarter.

Fashion Show: Makeup, Dress Up saw an initial high of 8K downloads in early January, which tapered to around 3.6K by the end of March. Revenue peaked at $28 in both late January and early February. Active users remained relatively stable, hovering around 17K to 25K throughout the quarter.

Project Makeover maintained consistent weekly downloads, starting at 4.5K in late December and ending at about 2K in late March. The app's revenue peaked at approximately $969 in mid-January and saw a slight decline to around $571 by the end of March. Active users remained strong, fluctuating between 26K and 28K in the first half of the quarter and then slightly declining to around 23K by the end of March.

Love Fantasy: Match & Stories saw a steady decline in weekly downloads from 4.6K in late December to approximately 1.7K by the end of March. Revenue peaked at $58 in late March. Active users also decreased from roughly 9.9K to 6.6K throughout the quarter.

Finally, Dress Up Games experienced a drop in weekly downloads from 4.5K in late December to about 3K by the end of March. Active users showed a downward trend, starting at 8.6K and declining to around 6.4K over the same period.

These insights are based on Sensor Tower data, offering a comprehensive view of the performance of these top fashion games in Nigeria. For more detailed analytics and trends, visit Sensor Tower.